Daniel J. Lucarelli Recognized for Excellence in Marketing
Daniel J. Lucarelli is a speaker and writer of underground damage prevention topics, including 'Measuring the Effectiveness of 8-1-1', 'Bringing Stakeholders Together' and 'Common Interests, Common Ground.'

PITTSBURGH, PA, November 8, 2010 /24-7PressRelease/ -- Daniel J. Lucarelli, Director of Marketing and Education for Pennsylvania One Call System, Inc., has been recognized by Cambridge Who's Who for demonstrating dedication, leadership and excellence in nonprofit marketing.

Mr. Lucarelli is a high-performance leader with 20+ years of tactical planning and execution in Fortune 500 and start-up organizations. He has broad experience in developing businesses through effective product marketing and management, strong strategic partnerships, and advanced software engineering. He is able to conceptualize, design, develop, and execute innovative, powerful, well-targeted strategies and campaigns that deliver exceptional results.

In his capacity as the director of marketing and education for Pennsylvania One Call System, Inc. Mr. Lucarelli provides direction and support for underground excavation and safety advocacy through promotion of the 'Call Before you Dig!' message throughout the commonwealth of Pennsylvania. He is a speaker and writer of underground damage prevention topics, including 'Measuring the Effectiveness of 8-1-1', 'Bringing Stakeholders Together' and 'Common Interests, Common Ground.' He is also a consultant to small businesses on marketing strategy and management issues, and specializes in implementing low cost 'think outside the box' ideas that raise advocacy, raise company awareness, and implement sound business practices in social media, online, direct and traditional marketing. When asked to recall his greatest career achievement thus far, he recalls contributing to a team that built a $40 million private carriage telecommunications business in four years. He pursued a career with Pennsylvania One Call System, Inc. because he wanted to apply for-profit marketing concepts and strategies at a non-profit organization to raise stakeholder engagement and advocacy.

Mr. Lucarelli holds a Master of Business Administration degree from the University of Pittsburgh's Katz Graduate School of Business and a Bachelor of Science degree in Computer Science from Slippery Rock University of Pennsylvania. A member of the Pittsburgh Chapter of the American Marketing Association, the Pittsburgh Technology Council, and the Common Ground Alliance, he has been recognized for his achievements with the Exceptional Leadership Award from the Mark-it! Madness Committee of OCOA (2010) and the MapInfo Corporation Meridian Award for Organizational Impact (2006). He is a Beta Gamma Sigma, Inc. inductee, the Gold Winner of a 2007 Service Industry Advertising Award, and was named the 2009-2010 Highest Rated Speaker by the Common Ground Alliance. Mr. Lucarelli attributes his success to his hard work. In the future, he hopes to influence marketing efforts at a larger nonprofit organization.

For more information about Mr. Lucarelli, visit: http://www.linkedin.com/in/danlucarelli and http://www.naymz.com/dan_lucarelli_3300330.

Press Release Contact Information:

Ellen Campbell
Cambridge Who's Who
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