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Latest News » All Direct Marketing News » B2B Email Marketing Solutions Provider Boomerang Provides Live Event to Show Attendees How to Practice More Effective Email Marketing with Salesforce.com


B2B Email Marketing Solutions Provider Boomerang Provides Live Event to Show Attendees How to Practice More Effective Email Marketing with Salesforce.com
Boomerang's Sandra Watters Walks Email Marketers through an Explanation of How SFDC Renders Their Efforts That Much More Effective

PALO ALTO, CA, May 12, 2010 /24-7PressRelease/ -- Boomerang.com, a Palo Alto, Calif.-based provider of b2b email marketing solutions, has announced an online event titled "More Effective Email Marketing with Salesforce.com," designed to give email marketers new and better ideas on how to optimize their utilization of SFDC. Hosted by Boomerang's Corporate Accounts Manager Sandra Watters at 11am PST / 2pm EST on May 12th, the event is recurring and one in an ongoing series designed for anyone interested in learning how to make the most of Boomerang's signature product, BlastWizard, which was voted "Best Mass Email Tool" by users of salesforce.com in 2008.

"BlastWizard integrates with SFDC in key ways that greatly improve email marketers' campaigns," said Watters. "There's no better approach to learning these benefits than to attend Boomerang's free, live online events devoted to the subject."

Readers may follow Boomerang on Twitter @boomerang_com, where they will receive word whenever a new entry posts to Boomerang's Email Marketing Tips blog, a source of valuable email marketing advice. Additionally, members of LinkedIn are welcome to join Boomerang's group there.

Earlier this year, Boomerang released BlastWizard 7.1, the newest version of the tool, now featuring enhancements for SFDC integration that make email job scheduling faster than ever by eliminating the timing out that typically accompanies the wait for larger recipient lists to load. Watters' presentation covers these and additional functionalities found in BlastWizard that form a foundation of superior SFDC integration for email marketing efforts.

"As email marketing experts, Boomerang believes in providing the email marketing community at large a wealth of content designed to help learn ways to do their jobs better," said email marketing expert David Kearney, CEO of Boomerang, founded in 1991. "We invite email marketers of all stripes to visit our blog and avail themselves of our regularly scheduled, free online events for the latest thinking in email marketing best practices."

Several companies offer small business email campaign tools, but Boomerang is alone in approaching email marketing for small business in a customized, tailored way to create individualized email campaigns for clients. Boomerang's consultants are able to draw on a legacy of experience that the company has with enterprise clients, whose needs for email marketing campaigns have imbued Boomerang with the kind of institutional knowledge that yields best practices.

Press Release Contact Information:

Sandra Watters
Boomerang
Corporate Account Manager
2100 Geng Road, Suite 102
Palo Alto, CA
USA 94303
Voice: (650) 798-1038
Fax: 650-688-4303
Website: Visit Our Website

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