B2B Email Marketing Solutions Provider Boomerang Offers Free, On-demand Video to Walk Users of Award Mass Email Tool BlastWizard's Intuitive SFDC Integration
B2B Email Marketing Solutions Provider Boomerang Offers Free, On-demand Video to Walk Users of Award Mass Email Tool BlastWizard's Intuitive SFDC Integration

PALO ALTO, CA, April 23, 2010 /24-7PressRelease/ -- Boomerang.com, a Palo Alto, Calif.-based provider of b2b email marketing solutions, has announced the availability of free, on-demand video that walks users of its email hosting tool through the product's award-winning SFDC AppExchange integration. In 2008, the salesforce.com user community voted BlastWizard their choice as "Best Mass Email Tool," and Boomerang has only improved this email marketing product since.

"Boomerang's mass email tool is exceedingly intuitive to learn and integrate with salesforce.com in the first place," said email marketing expert David Kearney, CEO of Boomerang, founded in 1991. "Still, we provide on-demand, free tutorial video, anyway—to anyone interested in learning just how best to integrate and get the most out of our award-winning product."

Readers may follow the Boomerang on Twitter @boomerang_com, where they will receive word whenever a new entry posts to Boomerang's Email Marketing Tips blog, a source of valuable email marketing advice. Additionally, members of LinkedIn are welcome to join Boomerang's group there: Email Marketing Tips.

Earlier this year, Boomerang released BlastWizard 7.1, the newest version of the tool, now featuring enhancements for SFDC integration that make email job scheduling faster than ever by eliminating the timing out that typically accompanies the wait for larger recipient lists to load. Additionally, BlastWizard 7.1 integrates with Microsoft Outlook and clients' various existing databases, and users can create custom email applications using Boomerang's Application Programming Interface (API).

Several companies offer small business email campaign tools, but Boomerang is alone in approaching email marketing for small business in a customized, tailored way to create individualized email campaigns for clients. Boomerang's consultants are able to draw on a legacy of experience that the company has with enterprise clients, whose needs for email marketing campaigns have imbued Boomerang with the kind of institutional knowledge that yields best practices.

Press Release Contact Information:

Sandra Watters
Boomerang
Corporate Account Manager
2100 Geng Road, Suite 102
Palo Alto, CA
USA 94303
Voice: (650) 798-1038
Fax: 650-688-4303
Website: Visit Our Website