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Latest News » All Direct Marketing News » Jacksonville Chapel Dominates Advertising at Major NJ Transportation Hub to Bring Christmas Message to Commuters


Jacksonville Chapel Dominates Advertising at Major NJ Transportation Hub to Bring Christmas Message to Commuters
No Boundaries Media and Jacksonville Chapel of Wayne, NJ team up for one-of-a-kind outdoor promotion

WAYNE, NJ, December 22, 2009 /24-7PressRelease/ -- In a campaign called "station domination," Jacksonville Chapel has launched an unprecedented effort to get the Christmas message out to commuters by purchasing ALL the available advertising at the Route 23 rail and bus transportation center in Wayne, NJ. The Church put up 26 poster-sized boards and 5 transparencies in an effort to reach people commuting just a stone's throw from the Chapel doors. Some of the posters are in Spanish, fitting from a ministry with a separate Spanish speaking church. This marks Jacksonville's Chapels first foray into outdoor advertising.

"It's easy to get caught up in the busyness of this time of year, so we wanted to help people remember the reason behind it all," says Warren Hunt, Pastor of Worship Arts, Jacksonville Chapel.

The posters went up December 2nd and will remain up until a few days after Christmas. The eye catching boards feature the famous story about the birth of Jesus Christ from the Book of Luke in the New Testament, as well as bright red posters that look like a wrapped present and say "Merry Christmas from Jacksonville Chapel". Both of those boards have an English as well as Spanish version. Also, a series of 10 black posters with one line of white text per poster briefly describe the life of Christ in modern, easily understandable language.

"I don't know of another church in NJ with the courage to do outreach like this," says Bill Nye, President of No Boundaries Media, the advertising agency Jacksonville Chapel partnered with on the campaign. "We found a unique opportunity and were able to make a significant impact. Our expertise is in breaking down barriers to the secular media in order to spread the message of the church." No Boundaries Christian, a ministry-focused division of No Boundaries Media, was involved in the project.

A multi-site church, Jacksonville Chapel has two campuses in Lincoln Park and a Spanish campus in Wayne. A staff of 16 serves their congregation of several thousand. For more information, go to www.jacksonvillechapel.org. The Chapel worked with No Boundaries Media to produce and place the boards.

No Boundaries Media is a full-service agency serving clients in the greater New York metropolitan area. Their team of marketing, advertising and communications experts have decades of experience in creating winning campaigns in both the online and traditional worlds. No Boundaries' services include everything from "traditional" media -- like outdoor, print, radio and television-- to the "new" media -- like online advertising and public relations, digital out-of-home, web & podcasting. Online services also include website design, rebuilding and optimizing sites for search engines. To learn more, go to http://www.noboundariesmedia.com.

For more information about this press release contact:

Diana Lipps
No Boundaries Media
1-800-905-9141, ext. 100
dlipps@noboundariesmedia.com

Press Release Contact Information:

diana lipps
No Boundaries Christian Media
PR Manager
184 Columbia Turnpike
Florham Park, NJ
USA 07932
Voice: 1-800-905-9141, ext. 100
Fax: 646-706-7194
Website: Visit Our Website

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